You can connect Semrush to Relato so your AI Content Agents pull keyword and rank data into their planning and reporting. This page is the short version. The full connect flow lives in the parent article below.

Once Semrush is connected, an agent can query Semrush while it plans and reports. Common uses:

These are research inputs. The agent uses them to plan and report, not to publish.

In Relato, open Settings > Integrations > MCP > Add account, paste the Semrush MCP URL, approve the OAuth prompt, and name the account. The name you choose prefixes Semrush tools in the agent tool picker. Then attach the Semrush tools plus the Relato query and project tools to an agent, and set a trigger: a project stage change, a schedule, or a manual run. You usually attach these to a research or brief-building agent. For the full walkthrough, read Connect any MCP to Relato.

Build a brief-builder. Trigger it when a project enters your planning stage. Give it the Semrush tools plus the Relato query and project tools. Tell it to pull keyword and rank-tracking data for the target topic, then write a short planning section into the project brief with the keywords to target and the current rank position. You can point the same agent at a weekly schedule to refresh a rank report.

Relato's MCP integration is OAuth-based. You can connect Semrush if it runs an OAuth-capable MCP server that Relato can reach. If a public OAuth MCP for Semrush does not exist yet, tell us at [email protected] and we will help you find the right path.

Do I need my own Semrush plan? Yes. The MCP connects your own Semrush access to Relato, so your usage and limits are your account's.

Can I use this for reporting as well as planning? Yes. Give a scheduled agent the Semrush and Relato tools and have it write a rank report on a set cadence.

If you need help, message us in the Relato Slack community or email [email protected].