As a Content Manager or Agency Operator, connecting your Relato workflows with your WordPress site enables you to cover that last mile, delivering content to your audience with the click of a button or in a fully automated manner.

This article gives you an introduction and overview of WordPress publishing on Relato.

Overview

The Relato WordPress integration supports high-volume content teams managing multiple brands and websites.

This feature streamlines the final leg of the content workflow — turning approved content projects and documents in Relato into WordPress posts with either an automation or a click of a button.

Built for multi-site, multi-brand environments, this integration ensures metadata fidelity, simplifies formatting, and automates publishing through tightly integrated workspace logic.

Key Capabilities

1. One-Click Publish to WordPress

Push content from Relato directly to WordPress with a single click, drag or automation. Once a post is ready, simply move it to a pre-configured stage, and Relato handles the publishing process automatically.

Supports both WordPress.com and self-hosted WordPress.org setups
Respects your internal workflows — no need for context-switching or manual upload

2. Multi-Site Account Support

Connect multiple WordPress accounts to distinct Relato workspaces — ideal for teams managing separate brand domains (e.g., multi-brand enterprises or agencies handling multiple clients).

One-to-one mapping between Relato workspaces and WordPress accounts
Each workspace maintains a dedicated publishing destination
Publishing method (automatic or manual action) can be configured per workspace
Metadata schemas and categories are configurable per workspace

3. Metadata Mapping (Tags, Categories, Content Pillars)

Relato fields, such as Labels and Content Pillars, can be mapped directly to WordPress taxonomies.

Labels in Relato → WordPress post tags (e.g., city: Rome, Venice)
Categories or Content Pillars → WordPress categories (e.g., Food & Wine, Things to Do)
Ensures continuity in SEO and site taxonomy without duplicate data entry

4. Final Draft Designation

Lock in the correct version for publishing — every time.

Mark one document per project as the final draft
Prevents accidental publishing of incomplete or outdated content
Eliminates confusion in multi-editor environments

5. Smart Formatting Compatibility

Exports clean HTML that matches WordPress template expectations.

Preserves headers, paragraphs, lists, image placements, etc.
Compatible with Classic editors, one-way synchronization with Gutenberg
Works across varied template complexities

6. Stage-Based Publishing Automation

Trigger publishing automatically via workflow stage transitions.

Move a project to a “Ready to Publish” stage → WordPress post goes live
Fully integrates with workspace-specific workflows
Ideal for systematizing review-to-publish handoffs

7. Workspace-Based Routing

Maintain clean separation between brands, domains, or clients.

Add multiple WordPress accounts to Relato
Map each WordPress instance to the correct workspace
Supports many-to-one and one-to-one publishing workflows
Ensures content always reaches the right destination

8. Ideal For

The Relato WordPress Integration is ideal for

Content leaders aiming to eliminate copy-pasting and manual CMS tasks and enforce structured workflows end-to-end
B2B/B2C teams managing multiple brand websites
Agencies publishing across multiple client domains